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Speichert to bridge international to the US.
December 3, 2013
By: TOM BRANNA
Editor
L’Oréal Group: named Marc Speichert has been named CMO Leader, effective immediately. He joined L’Oréal USA in 2010 in the newly-created role of chief marketing officer. Since then, under his CMO leadership the USA businesses have led the way in capturing consumer intelligence and new business opportunities, taking advantage of new digital technologies. A Chief Marketing Officer organization has now been duplicated in the Group’s most strategic markets. In his international role, Speichert ...
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